Unicaja has launched a new 'Store', an online platform that offers customers and non-customers a carefully selected range of state-of-the-art technology products at competitive prices (from smartphones and tablets to televisions, computers and accessories). This new online store offers products with a fully digital, agile and secure shopping experience, using different payment methods (credit card, debit card or Bizum) and shipping throughout the peninsula, as well as to the Balearic and Canary Islands for certain products.
This online shopping platform is part of Unicaja's plan for alliances with third parties, incorporating a new collaboration with VP Market, a specialist partner with more than 25 years of experience in comprehensive e-commerce platform development and management services.
Non-financial services with added value
This initiative is part of the development of new beyond banking services, which forms part of the bank’s 2025-2027 Strategic Plan. With this new proposal, Unicaja reaffirms its commitment to proximity, innovation and commitment to its customers, accompanying them in their personal and professional projects with a comprehensive offering that goes beyond traditional financial services.
In line with this, in addition to this new Unicaja 'Store', the entity has developed the 'beneficiaT' programme, which allows customers to access discounts and exclusive advantages on products and services for the home, mobility or financial management, thanks to agreements with leading brands such as Ikea, Leroy Merlin, Vodafone, ADT, Octopus Energy and Euro 6000 Plus.