Unicaja Banco will collaborate, as the main sponsor, in the development of the Milnoff Granada festival, which had to be postponed due to the coronavirus health crisis. The event has been scheduled to be held from 13 to 17 September, when the city will gather more than 20 artists.
This festival has been promoted by Pepe Luis Carmona ‘Habichuela’ and Santiago Benavides, and its programme, presented today in Granada, will be free of charge, with activities at the main squares and art and social centres of the city.
Milnoff intends to provide Granada with a top level cultural event joining all the flamenco disciplines: cante (singing), baile (dance), guitar and other artistic expressions. The goal is to maintain the city as a reference in the flamenco new trends and culture, both at a national and international level.
With its support, Unicaja Banco wants to contribute to promote culture in general and flamenco -Intangible Cultural Heritage of Humanity- in particular, as well as to increase the visibility of the city of Granada.
The goal of the two promoters of this festival, inspired by the First Contest of Cante Jondo (Flamenco Singing) that artists such as Lorca, Zuloaga or Falla promoted in the Patio de los Aljibes in 1922, is to connect society to flamenco and to show it in all its expressions, for flamenco to be a reference in the international artistic universe.
With regard to the programme, the cantaor Pepe Luis Carmona ‘Habichuela’ will premiere, exclusively for Milnoff, a show at Jardines del Generalife and where he will be accompanied by the Ciudad de Granada Orchestra, by the Granada Chamber Choir, and by Jorge Morata.
The so-called Trasnoches will take place at the Palacio de los Córdova, featuring Soleá and Kiki Morente, Juan Andrés Maya, La Fabi, Belén López and Jóvenes Habichuela, with Marina, Juan, Lucas y Carlos Carmona.
Milnoff will also feature street shows with its format Plazoletas. The Bib-Rambla and Pasiega squares and the Paseo de los Tristes will gather more than 15 artists who will cover all the flamenco disciplines: toque (musicians), cante (singing) and baile (dance).
With this programme the festival shows its commitment to local talent and pays tribute to well-known and promising young artists from the city. Also, every day will be dedicated to a flamenco figure to recognize their contribution to this art: Luis Habichuela, Enrique Morente, Mario Maya, Juan Habichuela y Camarón.
Additionally, Milnoff wants to take flamenco culture beyond the stage, and for that purpose it has created the Art Week, a parallel multidisciplinary programme with sculpture, painting, photo, cinema or literature activities.
The Art Week will include art and technology exhibitions, roundtables, lectures and talks, films and a flamenco master class.
Unicaja Banco is committed to Granada and to the promotion of the sectors driving the cultural, economic and employment development of the province. In this sense, the bank is also the official sponsor of the ski and mountain resort of Sierra Nevada, and of events such as the mountain race Ultra Sierra Nevada.