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Unicaja and Fiserv sign a strategic agreement on means of payment

The fintech becomes a technology provider of the financial institution for the development of advanced solutions in payments and e-commerce

15 JAN 2025

4 Min reading

Unicaja and Fiserv have signed a strategic agreement on means of payment, under which the international fintech becomes, once the required supervisory authorizations are obtained, a technology provider of the financial institution for the joint development of advanced solutions in payments and e-commerce, integrating omnichannel, speed, security and convenience, in response to the growing demands of the Spanish market by merchants of all sizes and sectors.

 

This agreement will combine Unicaja's financial soundness with the innovation capacity of Fiserv, a leading firm in financial solutions. This is Fiserv's first solution of this type in Spain.

 

In this way, both companies will work together in the progressive implementation of new tools that promote the omnichannel processing of all means of payment (POS terrminals, e-commerce solutions, tax-free and multi-currency sales, among others, through any channel), optimizing development times and the global offer of the entity, with the highest standards of security, flexibility and accessibility, which will improve the customer experience.

 

PwC acted as financial advisor and Uría Menéndez acted as legal advisor to Unicaja.

 

Tailor-made value proposal and offer specialization

 

The main goal of this agreement, to be developed over the next few months, is to offer Unicaja's customers a tailored value proposal, which includes specialization of the offer, improves the retail experience and adapts to an environment where financial digitalization is key, with the highest standards of security and protection against fraud.

 

“This initiative is a decisive step in our strategy to improve our service to companies and the self-employed,” said Unicaja's CEO, Isidro Rubiales, who also pointed out that the bank's priority is “to generate added value and to adapt its range of products and services to the needs of our customers. With this alliance, we do not only innovate in technology, but we will also improve our customers' experience through solutions that optimize and simplify our payment services”.

 

“We are delighted to partner with Unicaja on an initiative that we believe can transform the Spanish payments market, while creating long-term value for Unicaja's business”, said Katia Karpova, executive vice president, Europe, Middle East and Africa, Fiserv. “Unicaja's reputation in the market, combined with our ability to innovate at the intersection between merchants and financial institutions, will enable Spanish merchants to offer a world-class experience to their customers,” she said.

 

About Unicaja

 

Unicaja is one of the main banks in the Spanish financial system and a listed company on the Ibex 35, with a solid base of four million customers. In fact, it is main player in six autonomous communities, its regions of origin (Andalusia, Asturias, Cantabria, Castilla-La Mancha, Castilla y León and Extremadura), as well as being present in other markets such as Madrid, Ceuta and Melilla, where it has a traditional presence.

 

It is recognised by its universal banking model and sustainable business model focused on retail business, under a prudent management of its commercial strategy and risk profile, socially responsible, which places quality, innovation and digital transformation as a priority, and incorporates technology to improve customer service and company efficiency. 

 

About Fiserv

 

Fiserv, Inc. (NYSE: FI), a Fortune 500 company, aspires to move money and information in a way that moves the world. As a global leader in payments and financial technology, the company helps clients improve their bottom line through its commitment to innovation and excellence in areas such as account processing and digital banking solutions, card issuing and processing; payments; e-commerce; acquisition and operational services; as well as through Clover®, a comprehensive cloud-based point-of-sale and enterprise management platform for merchants. Fiserv is a member of the S&P 500® Index and has been recognized by Fortune® in the World’s Most Admired Companies™. Visit fiserv.com and follow on social media for more information and the latest company news.

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