Unicaja, Real Madrid's official bank, is once again sponsoring the Real Madrid Foundation's Charity Run. Real Madrid's ambassador, Álvaro Arbeloa; Unicaja's Head of Sponsorship Management, Gemma Sotorres, and the CEO of Gold Events, Jaime Cue, presented the 7th Charity Run of the Real Madrid Foundation by Unicaja, at an event held at the Auditorium of the Ciudad Real Madrid.
On 25 February, the vicinity of the Santiago Bernabéu stadium will host the first race of the Real Madrid Foundation's Charity Running Circuit. This will be the seventh edition and will be held in the five and ten kilometer and children's races.
During the presentation, moderated by Fernando Ortiz, Arbeloa encouraged all the fans of charity runs to participate in this event, just like him, who trains every year to achieve his best time and enjoys running through the streets of Madrid in this atmosphere of solidarity.
For her part, Gemma Sotorres announced that Unicaja's new image will already be present on the race course: “we want to transmit everything we are: a solid entity, close and open to society". Therefore, she encouraged everyone to "discover our best self: the supportive one, and to run for a good cause".
In addition, Unicaja will raffle a total of 20 experiences to prepare for the race, with Alvaro Arbeloa, at the Ciudad Deportiva del Real Madrid. All those registered for the race will be able to participate in this raffle by registering on the website: https://realmadrid.unicajabanco.es/carrerasolidaria-feb24.
Finally, Jaime Cue, as promoter of the charity run circuit for the benefit the Real Madrid Foundation, wanted to highlight the novelties of the route and the collaboration of different entities, in addition to Unicaja as the main sponsor, such as Coca-Cola and Solán de Cabras.
Registrations can be made through the website https://runningfundacionrealmadrid.es/. In addition, Unicaja customers can benefit from a 10% discount on their registration.
The Charity Run Circuit was created with the aim of contributing to the various projects in which the Real Madrid Foundation works, promoting the values inherent in sport and favoring the comprehensive education of children, youth and the social inclusion of the most vulnerable.
By sponsoring these charity runs, Unicaja is committed to the promotion of sport and its potential as a driver of social integration, in line with its work to promote sustainability.